Saturday, September 06, 2014

Lactacyd: Anne Curtis Reveals 'The Gifted' Joys of Femininity

Talented, glamorous, funny and smart. What’s not to like or love about actress Anne Curtis? But just when you think you already s aw the best of her in her many blockbuster films and TV titular roles, Anne makes buzz anew on the big screen with an “enormous” starring role in Viva Films’ new dark comedy movie, “The Gifted.”

With a new film and a successful showbiz career spanning 17 years, Anne is indeed on top of her league. But what makes the “Annebisyosa” so interesting to the public eye? The secret perhaps lies in the way she exudes grace, strength and confidence -- ideals of a multi-faceted modern woman that Lactacyd, the world’s the expert on feminine hygiene, pays tribute to in its latest range of intimate care solutions.

Made from natural and mild milk-based ingredients (lactoserum and lactic acid) the latest range of Lactacyd feminine products now offers more choices with distinct beneficial enhancers that match the various personalities, lifestyles and hygienic care needs of today’s contemporary women.

As a celebrity icon, a concert artist, TV host and product endorser, Anne is definitely no stranger to such demanding mix of shifting roles, both in reel and real life. According to the 29-year-old actress, every woman can still be at her best self amid hectic daily routines and  lifestyles.

“Personally, I make sure to bring out my best in all performances, whether they are on television, film, and even in real life. To do so, I have to be always healthy and confident, and that includes taking good care of myself so I could be consistently on top of my game and focused in everything that I do,” said Anne, who has been Lactacyd’s endorser since 2012.

Like Anne, each woman has her own beautiful personal journey: whether as a doting mother, a high-flying career woman, or a young achiever, she needs a constant care partner to keep her fresh and clean all throughout so she can go with her everyday activities worry-free.

Understanding these unique needs, Lactacyd translates these via a full range of products that best suits every woman’s delicate hygiene needs:
Protecting - the classic variant that keeps itching, irritation and odor away via its delicate and  caring properties

Revitalize - the feminine wash with Vitamin E and collagen ingredients to enhance skin softness, suppleness and firmness

White Intimate – a natural and safe lightening feminine wash that lightens the bikini area within 4 weeks1

All-Day Care - formerly known as Lactacyd Fresh Radiance, for everyday protection and freshness

Cool and Fresh - which promotes cooling and longer-lasting freshness2 against heat and feeling of stickiness in the intimate area
Lactacyd’s new feminine care range celebrates the joys and gentle spirit of femininity that is unique and wonderful in every woman. With five variants to choose from, Lactacyd empowers all types of women to be the best kind of woman they can be.

1. Based on clinical trial, June 2011.
2. Based on product use test, Singapore, Sept-Oct 2012.

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